Volume: buy more, save more
Reward shoppers for buying more of the products you choose. Set quantity tiers, each with its own reward, and the highest tier the shopper reaches wins.
A Volume campaign is a "buy more, save more" ladder. You set one or more quantity tiers, and each tier carries a reward. As the shopper adds more eligible items, they climb the ladder and the highest tier they reach applies. It is a product discount, so it changes item prices directly.
What you set
| Field | Choices | Default |
|---|---|---|
| Tier: minimum quantity | Whole number, 1 or more, unique per tier | One tier |
| Tier: reward type | Percent off / Amount off each / Set price | Percent off |
| Tier: reward value | A percentage or a money amount | None |
| Counting | Per variant / Per product / Across matching products / Whole cart | Per product |
| Skip first N units (advanced) | Whole number, 0 or more | 0 |
| Repeat (advanced) | Once / Repeat | Once |
Reward types
- Percent off: a percentage off each eligible unit. It must be greater than 0. There is no hard 100 cap; a value above 100 simply makes the item free, never a negative price.
- Amount off each: a fixed money amount off every eligible unit, entered in your store currency.
- Set price: the tier's minimum quantity of units costs exactly this price in total. A tier of "minimum 4, set price $10" is "any 4 for $10", not $10 each. Set a minimum quantity of 1 if you want a per-unit price.
Amount off can never take an item below free. If your "$30 off" is larger than the item’s price, the item simply becomes free, never a negative price.
Set price is worked out at checkout from the item’s live price, so if you change a product’s price after publishing, the discount recalculates automatically. A set price above what the units currently cost simply applies no discount until their price rises above it. It also needs a complete set: with a tier of "minimum 4, set price $10", a cart holding 3 units gets nothing, 4 units get the set price, and 7 units get one set discounted with the odd 3 units at full price. Turn on Repeat to price every complete set.
How the quantity is counted
Counting decides what "buy 3" means: three of the exact same variant, three of one product across its variants, any three eligible items combined, or three anywhere in the cart. The default is Per product. This is important enough to have its own page.
Set price plus Whole cart is not allowed
You cannot combine a Set price reward with the Whole cart counting mode. The builder blocks it. Use "Across matching products" or a narrower counting mode instead.
Skip first units and repeat
Skip first N units keeps the first N qualifying units at full price and starts the reward at the next unit, which is how "2nd item 50% off" is built (skip 1, then 50 percent off). Repeat re-applies the tier for every complete set in the cart. For a percent-off or amount-off Volume deal, once versus repeat makes no difference: once the quantity threshold is met, every qualifying item is discounted. Repeat only multiplies for the Set price reward, where it controls how many complete sets get the set price.
A worked example
Take a $24.00 t-shirt with a three-rung ladder: 2 or more for 10 percent off, 3 or more for 15 percent, 5 or more for 25 percent. Counting is Per product. These are the exact totals checkout produces as the shopper adds units.
| Quantity in cart | Tier that applies | Full price | Discount | They pay |
|---|---|---|---|---|
| 1 | None, below the first tier | $24.00 | $0.00 | $24.00 |
| 2 | 10% off | $48.00 | $4.80 | $43.20 |
| 3 | 15% off | $72.00 | $10.80 | $61.20 |
| 4 | 15% off, still on the middle rung | $96.00 | $14.40 | $81.60 |
| 5 | 25% off | $120.00 | $30.00 | $90.00 |
Note the fourth row. A quantity of 4 does not reach the 5-unit rung, so it stays on the 15 percent tier rather than moving up. Only the highest tier the shopper actually reaches applies, and every qualifying unit gets that one rate.
Common setups
10% off when buying 3 or more from a collection
- Target
- The collection
- Tier
- Minimum quantity 3, percentage 10
- Counting
- Across matching products
2nd item half price
- Tier
- Minimum quantity 2, percentage 50
- Advanced
- Skip first 1 unit
- Counting
- Per product